Strategic analysis – toolscorp corporation

 

The following is a min. of fifteen body length added portion of a paper that is already a required minimum of sixty (making a min. of 75 now) that I am working on. This section is the one I am struggling with the most.

Can you please assist me?

Assignment Description:

ToolsCorp Corporation is a fictitious company that does not exist anywhere. For the purpose of this course, it is located in Tennessee. As members of the senior management team of ToolsCorp Corporation, you have been asked to make neat and organized report for the Strategic Officers Steering Committee (SOS-C) of ToolsCorp Corporation. The purpose of this paper is to obtain permission from them to go forward with the next step (developing a full-blown business plan) for ToolsCorp’s strategic initiative to break into the global marketplace.

I need to discuss the following (at a minimum):

  • A complete strengths, weaknesses, opportunities, and threats (SWOT) analysis (including at least 5 factors from each category and full explanations of why each factor is important and why it was placed in the category) of the environment that exists within ToolsCorp and the environment that ToolsCorp is proposing
  • An outline of the business plan to be developed for ToolsCorp’s strategic initiative
  • A full mission statement containing the nine components and presented in a well written paragraph
  • Key operating principles as you will apply them
  • A preliminary market analysis of the market(s) into which ToolsCorp expands
  • 3 strategic proposals:
  • The strategic objectives of the strategic initiatives presented as one strategic proposal for each time frame (3 strategic proposals in all), complete with implementation plans, potential ramifications, and feedback mechanisms
  • The additional material that your group considers necessary to support the case for going forward with ToolsCorp’s global strategic initiative (This is not optional, you must input additional material.)

Background Information

ToolsCorp Corporation is a fictitious company that does not exist anywhere. For the purpose of this course, it is located it in Tennessee. It builds power tools, lawn mowers, lawn furniture, microwaves, and ranges. All products are manufactured locally and sold through large retailers that place sales papers inserted in every Wednesday and Sunday paper. Although they have a thriving business in the United States and Canada, ToolsCorp is trying to break into the global marketplace.

Deliverable Length

The deliverable length is at least 15-17 body length (executive summary, and reference pages not included). It is required to provide a well-researched and analyzed comprehensive response to every assignment question. Brief, vague, generic, or non-definitive responses are no acceptable.

  • This project requires a minimum of 15 scholarly sources, a minimum of 1 per page.

The body should be 15 to 17 long. Word document formatted in APA style with 15 references (1 different reference per page minimum).

EXECUTIVE SUMMARY (two in length).

BODY. 15 TO 17 IN LENGTH.

REFERENCE PAGE (S). 15 MINIMUM.

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There are two main types of databases. Keep in mind that the most popular databases are: ABI Inform Global, Academic Search Premier, and Business Source Premier. As a graduate student, you must steer away from inferior Web sites with anonymous writers, articles found on consultant Web sites, materials on sites like QuickMBA.com, MarketingProfs.com, etc. Dictionaries and Encyclopedias most often repeat the information from your text. Acceptable Internet resources include among others government sites (especially for statistics). . Suggestions are:

  • ABI Inform Global
  • Academic Search Premier
  • Business Source Premier

https://login.proxy.cecybrary.com/menu

https://www.questia.com/

http://onlinelibrary.wiley.com/

https://www-ebscohost-com.proxy.cecybrary.com/

https://www.ebscohost.com/academic/business-source-premier

https://www.nypl.org/collections/articles-databases/academic-search-premier

http://www.proquest.com/products-services/abi_inform_global.html

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