Pricing is a complex and often intimidating aspect of the marketing strategy. It is extremely important to price your product to sell and to make a profit. This blog details a pricing process designed to help any company create the best pricing strategy.
Marketers use a pricing analysis to help them price their product correctly in the marketplace for profit and revenue.
Choose 1 brand of shampoo. Pretend you are the marketing manager for this brand. You have been asked to establish a new pricing strategy in the marketplace. Conduct a pricing analysis for your shampoo. Use the following format to complete this assignment:
Deliverable Length: 3–5 pages (not including cover page and resource page)
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